If socio-demographic characteristics such as age, education, household income, etc. are essential factors in reaching your target audience, TGP Demography is the ideal foundation for managing your ad campaign.
No one is more familiar with the sociodemographic data of your target audience than you. Any combination is possible – from educated men ages 40 and up to students living in multi-person households, and even full-time working women between the ages of 18 and 29.
Combine the most important sociodemographic characteristics to describe and reach your target audience as accurately as possible.
- Marital status
- Net household income