Technical Targeting
Technical targeting is an outstanding way to refine how you approach your target audience in addition to conventional audience characteristics. It is a perfect way to manage advertising activities in line with the user’s current use situation. United Internet Media’s technical targeting offers a variety of technical parameters you can use to control your campaign.
For example, you can customise the display of your ad to the software and hardware environments of internet users relevant to you. For example, this ensures the correct display of ads across various devices and browsers, and can also exclude any operating systems that might not be of interest to you.
Technical parameters can also incorporate criteria such as weekdays and times, as well as the weather or connection status of a device.