Category Studies
Online and other players: Tracking digital marketing.
Our category studies examine all important issues involving the online category on its own or in cooperation with other media and examine how commuication works across various channels and the challenges facing mordern storytelling. Browse through our category studies and use recommendations of valuable guidance in helping you design future campaigns:
- The Catch Me If You Can research series provides interesting insights into multi-screen usage, and also incorporate voices and opinions from digital experts.
- Comprehensive media studies are more universal and ensure the greatest possible objectivity.
- Studies on the latest research issues explore issues currently impacting the digital marketing industry.