Directory Media
Germany’s three leading phone-directory properties have chosen United Internet Media as their new marketing partner. The project involves the national marketing of the digital versions of “Das Telefonbuch”, “Das Örtliche” and “Gelbe Seiten”, which reach around 6,80 million unique users monthly on desktops and nearly 7,21 million unique users on mobile devices.*
This offers the following advantages for your media planning:
- Expanding United Internet Media’s targeting to phone directories makes them more relevant for high-impact branding and dialogue campaigns.
- Exclusive, trustworthy environments as a shared basis.
- Total reach of United Internet Media: 21,85 million unique users on desktops and 32,73 million mobile users.
- With 15,48 million unique users, United Internet Media as a marketer has one of the broadest reach on a daily basis.
These directories can be booked individually, in combination or as part of the entire United Internet Media portfolio. The individual regional publishers are still responsible for regional marketing.
Das Telefonbuch
The well-known directory with many features to find, use and process addresses.
Das Örtliche
The leading telecommunication directory for local searches without any charge.
Gelbe Seiten
'Yellow Pages' - the specialist for trade-specific offers of all media: print, online and mobile.