United Internet Media has made it possible for advertisers to fill ad space in real time since 2013. Thanks to changing media planning requirements, our many years of market experience and advances in technology, we can give you exclusive access to real time advertising platforms Xandr and Yieldlab – allowing you to automatically manage your ad campaigns on our broad-reach, high-traffic Online Portals GMX, WEB.DE, 1&1 and the phone directory sites.
Programmatic advertising can only develop its strength when the factors of reach, frequency, technology and data quality are met. As a programmatic advertising provider, United Internet Media offers you the following advantages:
- Transparency: Transfer of URL and placement exclusively on United Internet Media portals
- Brand Safety: No playout on questionable environments
- Targeting: the United Internet Media TGP Quality Targeting is also available per deal
- Viewability: Viewability values on United Internet portals are above the market average
- AdFraud: Use of Spider & Bot Lists. BOT share < 1%
Our support for you!
- Technical support: Support from our own technical departments.
(Technical AdManagement / Data Innovations & Solutions / UIM Intelligence & Technology Management),
as well as good contacts to all common SSPs and DSPs.
- Consulting, planning and implementation: Direct exchange between clients and a specialized Programmatic team,
as well as conceptualization of deal investment, deal structuring, pricing and recommendations regarding technologies.
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