Quality Features
QUALITY FEATURES
Our measures and solutions for a high-quality advertising environment.
We are committed to quality – for our users and our advertising customers.
Successful online campaigns are the rock stars of marketing – and there are a number of behind-the-scenes factors that determine how successful these ads can be: In addition to appealing creative work, these aspects include extensive reach, the affinity of the environments, and innovative ad solutions for all device. Proximity to the audience also plays an essential role. For online campaigns to make the best possible impact, they need to be targeted specifically to and viewed by the desired audience. Ad impressions should also be shown within defined brand safety thresholds.
Of course, our portfolio already complies with strict OVK and agof quality guidelines. But we offer a number of other features to ensure the best possible quality:
- Quality Basics
Online advertising on Germany’s top portals with broad reach, leading brands and high traffic. - Ad Quality
Top scores in viewability, ad fraud and brand safety. - Data Quality
Secure and verified data quality for your digital marketing thanks to trust, reach and an extensive pool of up-to-date data.