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Bauhaus - GMX - Pre-Roll

Format:	Pre-Roll
Brand:	Bauhaus
Industry:	Home & Garden
Portal:	GMX

As pre-roll placements within the video content of our portals, your ad enjoys an exclusive, stand-alone position. Pre-rolls are classic commercials that are played before video content, generating a high level of attention for your advertising message among our users. Linking your brand message to video content chosen by the user themselves has a highly positive effect on the product you are advertising. In the mobile area, the player is placed sticky in the upper field of vision when scrolling. This feature enables a further improvement in VTR and viewability values, the absolute key KPIs for moving image campaigns. The sticky feature is currently only available on GMX and is in the rollout phase at WEB.DE.

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